Millennial Pink, once all the rage, is now a fading fad. And you’ll never believe what color has taken its place among the biggest generation of trendsetters this nation has ever seen: brown. Yes, Millennial Brown!
A subset of those young folks responsible for the rise of Millennial Pink a few years back is now embracing furniture that’s brown. Why? You can point in part to the rise of “grandmillennial” style, its take on granny chic.
In other words, these 20- and 30-somethings are raiding their grandparents’ homes for their cherrywood dining tables, mahogany armoires, and other antiques that are, more often than not, boring old brown.
“Some are not quite at the point in their lives where they have the extra money to invest in well-made, quality pieces, so Granny’s sideboard for free looks pretty good,” points out Carly Moeller, an interior designer and owner of Unpatterned.
So while the pleasures of Ikea’s flat-packed Scandinavian style (maybe with some DIY flair added) still holds appeal, you’ll find retro style-savvy youngsters heading to estate sales and auctions to feather their new nests.
Want to hop on the Millennial Brown bandwagon? Here are eight fun picks to make it so.
Midcentury modern design is not out of the question for millennials seeking brown pieces, especially ones that combine storage with a place to mix drinks. This marble-topped number has brass detailing that definitely harks back to Granny’s time ($1,723, Anthropologie).
“A workhorse piece like this can function in so many ways—as a dining room buffet, a baby-changing table, an entry room clutter-tamer, or in the home office for storage,” notes Darla DeMorrow, author of the new book “The Upbeat Organized Home Office.”